June 15, 2026

Delivering A Wellness Weekend For Trace Minerals

The Digital Dept. partnered with Trace Minerals for the brand’s first-ever brand trip, hosting an immersive wellness retreat in Joshua Tree, California.
Trace Minerals Wellness Retreat

The retreat brought creators together for several days of connection, adventure, and brand discovery in the desert. Guests traveled from Los Angeles via branded shuttle service and stayed in their own thoughtfully designed Airstreams, complete with Trace Minerals products and curated gifting from partner brands including Ello, Kodak, PackIt, Vacation, and OSEA.

The Mojave Dome served as the retreat’s central gathering space, hosting daily breakfasts, lunches, wellness beverages, product displays, and opportunities for creators to connect and recharge. Programming included a themed “Denim in the Desert” welcome dinner, personalized birth chart readings and crystal gifting, a guided hike through Joshua Tree National Park supported by Trace Minerals Zerolyte hydration, and a restorative sound bath featuring crystal singing bowls, gongs, and meditation instruments. Evenings were highlighted by fireside gatherings, an elevated closing dinner at Kitchen in the Desert, and thoughtfully curated dining experiences throughout the retreat.

TDD also coordinated custom branded merchandise, premium transportation and logistics, and professional photo and video capture to document the experience. From wellness-focused activations to personalized gifting and seamless event execution, the retreat successfully introduced creators to the Trace Minerals brand through authentic, memorable moments designed to inspire balance, hydration, and well-being.