Matching creators to their perfect shade with Polite Society at the BRANDEdit Summer Gallery

Objective

Makeup brand Polite Society activated at our BRANDEdit Summer Gallery Influencer Experience to increase brand awareness and provide creators a way to experience the brand through interactive moments.

Strategy

The Digital Dept. Experiential team developed a custom display to highlight Polite Society’s hero products, including their More Than A Pretty Face Foundation and Polite Pops. The display included custom artworks with the featured products to tie into the event’s gallery theme.

The Polite Society team was on-site to educate influencer attendees about the products and help them discover their perfect foundation shade. Attendees left with their personally-recommended product shades so they could look glam and gorgeous all summer long.